Pro tool

Backlink Analysis your site or a competitor

Give it a domain or a page URL and get three things together: a statistical summary of the link profile, a list of the authoritative backlinks, and the most frequent anchor texts. It has full data for .ir domains too.

  • Spam score per link
  • Most frequent anchors
  • Works on .ir domains

Run the tool right here

Give us a domain or page URL; see who linked to it, with what anchor text, how spammy, and how authoritative.

  • What it costs $0.15
  • Data source DataForSEO

To check the whole domain, just enter the domain name; to check a single page, give that page's full URL.

Create a free account

We buy this tool's data from a provider, so every run costs us real money and we cannot leave it open to guests. Registration is free and there is no monthly subscription: you top up a wallet and only pay for the runs you actually need. Already registered? Sign in

The short answer

A backlink is a link another site gives you, and it is still one of the strongest signals Google uses to judge a page authority. What actually drives decisions in this report is the spam score and the anchor text, not the total link count.

Anchor text, the words the link sits on, tells Google what the destination page is about. So far so useful. The problem starts when a large share of anchors is exactly the target keyword, because that pattern does not happen in nature: somebody linking to you of their own accord usually writes your brand name, your URL, or a phrase like here. Open the frequent-anchor list and see whether the picture is natural or manufactured.

Spam score is the column with the most use in the Iranian market. Sites that sell links often show acceptable authority but a high spam score, because they have linked to anybody who paid. Taking a link from such a domain is at best useless and at worst harmful, and the money is gone either way.

Do not take the dofollow and nofollow column too seriously. A healthy profile has both, because a real site also picks up links from social networks and forums, and those are nofollow. A profile that is a hundred percent dofollow looks more manufactured than natural to Google.

What you get back

What each output column actually means. Read this before your first run so you do not misread a number.

Domain authority
A 0 to 100 score, normalized from DataForSEO's own internal 0 to 1000 scale; this is DataForSEO's metric, not Google's.
Spam score
DataForSEO's own estimate of how spammy the domain/link is (0-100); this is the provider's own estimate, not Google's.
Dofollow/nofollow
Whether the link passes SEO authority (dofollow) or not (nofollow, rel="nofollow"/"sponsored"/"ugc").
First seen date
The first time DataForSEO's crawler saw this link; this may be later than the link's actual creation date.

Where the data comes from

Three separate calls (summary + up to 100 top-authority backlinks + up to 50 common anchors) are merged into one run. If any of them fails, the full amount is refunded and no partial result is ever shown.

When it helps

Before starting link building, to check the health of your own backlink profile, or to see where a competitor gets links from.

Where it does not help

No tool has every backlink of a site, including this one. What you see is what the provider crawler has found so far, and new links usually appear with a delay. So use the figures to compare two domains at one moment rather than as a complete count. The second limitation is conceptual: a link missing from this list does not prove it does not exist, and a link being in it does not prove Google counts it. Google decides for itself which links to count and does not publish that decision anywhere.

One thing we learned using it

Three separate calls are merged into one run, and if any of them fails the whole charge is refunded and no partial result is shown at all. We built it that way on purpose, because a backlink report with an empty anchor section is the worst possible state: it looks as though the site has no anchor diversity when in fact the data simply did not arrive, and somebody then makes a link-building decision on that basis.

What it costs

Price per run $0.15

No monthly subscription. You top up a wallet and the price of a run is printed on the button before you press it; if you never run it, nothing is deducted.

Questions about this tool

How many backlinks do I need?

There is no number. The right question is how many referring domains the competitor standing above you has, and of what kind. So run this alongside the domain analysis and compare the two profiles instead of hunting for a target figure.

Are nofollow links worth anything?

Yes, though not in the way people usually imagine. They pass no direct authority, but they bring real traffic, put the brand in front of people and keep the link profile natural. A site with only dofollow links has an unnatural pattern.

What should I do about spam links?

If you did not buy them yourself, usually nothing. Google has been ignoring worthless links on its own for years. Action is only justified when there is a large volume of purchased links and you have also seen a ranking drop; even then the first step is removing those links, not merely filing a disavow.